With more than one billion people active daily on Facebook, not having a social media profile means a setting could be missing out.
But on what exactly? Is it a medium for communicating with parents, recruiting staff, public relations? It can be all of these things, says Claire Rawlings, nursery practitioner and SENCO at Tower Pre-school in Orpington, Kent. ‘Facebook is your kerb appeal, especially in shared buildings that are not purpose-built and difficult to emblazon with a logo. It helps present an image of the setting so prospective parents can get a feel for the place before walking through the door, hopefully saving time for everyone.
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