The Stop the Rot campaign encourages settings to sign up to three 'smile promises' - reduce sugar, cut out sweets and allow children to brush their teeth after every meal.
The campaign was devised by Lancashire dentist Graham Wilding. He said, 'Forty per cent of five-year-olds in the UK have tooth decay, but it can be prevented. As a father of two children I am determined that they will grow up with healthy teeth. I would like all children to have the same chance.
Nurseries are in a position to make a significant difference to the dental health of toddlers nationwide.'
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