Stephen Kramer, managing director Europe, told Nursery World that thescheme, which began with one employer last year, had gone live fourweeks ago and was already proving a 'spectacular success'.
The Back-up Care Advantage (BUCA) programme enables parents working forcompanies who already have childcare links with the nursery chain toaccess the 'supplementary care'.
Mr Kramer said that they can do this in three ways: through BrightHorizon's own out-of-school facilities; through in-home care, 'typicallyprovided by a nanny'; or at one of the partner nurseries which thecompany has linked up with and vetted for quality, if its own nurserieseither are full or are not in a required location.
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