News

Ofsted withdraws its 'outstanding provider' packs

Management Provision
After Huddersfield nursery group Portland Nurseries received an outstanding for two of its sites in December, director Rosemary Murphy was looking forward to flagging it up with the marketing materials Ofsted has always provided. However, after numerous phone calls and emails she has now learnt that the packs have been withdrawn.

Ms Murphy (pictured) says, ‘I checked on the Ofsted website after the inspection in December and it stated we would be sent a pack with the logos and marketing materials within the month. However, when this was not forthcoming I checked with Ofsted again and was told that the packs had been suspended.’

Ofsted now says that the materials, including stickers and mugs, were stopped when the Government announced significant cuts to marketing budgets last year. Ms Murphy says there is no guidance on how Ofsted’s logo can be used for marketing purposes and feels that, in effect, it has taken away the nursery’s right to promote itself as outstanding.

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